⏳trend surface area

The not-so-secret Expo West event has just ended. I didn't go. I never do. But I do pay attention to the products that come out of this event. I go looking for trends. I’m kind of always looking for trends. It’s a big part of my job. Today we’re going to talk about why trends are important and how to leverage them. This is for all you brand builders in consumer. You know who you are. Trends can come from all kinds of places. They can start on TikTok, Instagram, they can even start in the...