⏳The Briefing (E68) - great brands know what to be bad at
Most companies are terrified of being bad at anything. Bad at service. Bad at price. Bad at speed. Bad at conversion. Bad at retail. Bad at Amazon. Bad at TikTok. Bad at enterprise. Bad at subscriptions. Bad at whatever the board, the agency, the customer survey, or the loudest person in the Slack channel decided matters this quarter. So they try to fix everything. They listen to every customer. They add every feature. They smooth every edge. They chase every channel. They lower every point...
No Competition has a simple purpose - to help entrepreneurs become great CEOs. I write about my experience building & selling multiple 8 and 9-figure companies over the last 16 years. It's real-world experience from a real-world operator (me).