⏳The Briefing (E43) - Imitate Then Deviate: The Smart Founder's Product Strategy

I was going to send this email to my broader (free) list, but decided against it. Instead I’m sending it to you, my paid Briefing members. As I finished editing this, I realized that this was one of those emails that’s pretty brutal. It’s not for everyone. It cuts through a lot of shit/slop that’s out there on building products and brands. I wrote this issue after re-listening to one of my podcast episodes with Mike and Sean. I really wanted to go deep on product expansion as a brand. It’s...