⏳The Briefing (E32) - The rise of the marketing-first CEO
I consider myself a marketing-first CEO. Marketing—especially the creative side—is my happy place. It’s where I love to spend the majority of my time. When I’m elbows-deep in brainstorming sessions, toying with messaging ideas, or figuring out fresh angles to reach an audience, I’m in my element. Marketing is, quite simply, my biggest passion. HOWEVER… I also hate what a lot of marketing in the consumer world has become. All bark, no bite. Tactics over strategy. Easy wins and meaningless...
No Competition
No Competition has a simple purpose - to help entrepreneurs become great CEOs. I write about my experience building & selling multiple 8 and 9-figure companies over the last 16 years. It's real-world experience from a real-world operator (me).